Tim O’Reilly’s recent article, “The fundamental problem with Silicon Valley’s favorite growth strategy,” makes an impassioned argument that the ideas in our book, Blitzscaling, encourage entrepreneurs to behave in ways that are irresponsible or even dangerous in the pursuit of what he characterizes as “runaway growth.” Instead, he argues for the virtues of going slow and staying small.
O’Reilly has good intentions, but he’s wrong—both about blitzscaling and in his desire to turn back the clock.
There are times when small and slow is the right strategy for a specific market opportunity. But in today’s world, speed-to-scale entrepreneurship is what we need to improve society, transform industries, and create massive value for customers, employees, and investors. That’s what we call “blitzscaling”.