“Paytm karo” may be a habit for savvy Indians, but PhonePe’s catching up

ytm is almost synonymous with digital payments in India right now. But rival PhonePe is catching up fast.

Now installed on more than half of all smartphones in the country, Softbank-backed Paytm has a far wider reach than rivals, data from Delhi-based market intelligence firm Kalagato show. The firm studied over 1.2 million users for this research.

Chart from TheAtlas.com

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