After disrupting Indian telecom, Reliance Jio teams up with Facebook for digital literacy

Reliance Jio Infocomm, in partnership with Facebook, has launched a digital literacy programme for first-time internet users in India.

The literacy drive will be mostly limited to acquainting users with the Mukesh Ambani-owned telco’s JioPhone. “Jio will engage its users every Saturday to help them learn about JioPhone features, use of various apps and internet safety through audio-visual training in 10 regional languages,” read a press release by the company yesterday (July 3).

As part of the initiative, named Digital Udaan, Facebook will oversee content and its relevance to the target audience. The US-based social media giant will also train individuals handling the initiative on behalf of Reliance Jio, it said.

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